In order for e-commerce companies to provide perfect service to their customers, they should use all communication channels preferred by consumers and be proactive in solving problems. They need to manage a high number of customers and customer notifications cost-effectively.
To measure the success of marketing campaigns, especially digital marketing channels, to see how much of the allocated resources and the budget used to turn into sales, and to do this on a single dashboard, increases productivity.
Salesforce Solutions for the E-Commerce Industry
Salesforce Service CloudCommerce Cloud and Marketing Cloud provide invaluable features for e-commerce and online service companies. Salesforce provides advantages to companies who want to adapt to digital transformation because of their functional diversity and agile application (agile project management) beyond the benefits.