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27 September 2020

From CRM to CEP: The evolution of leading Customer Engagement Platforms – Ovum’s 2019-20 Report

In the age of the customer, excellent customer experiences are the only sources of competitive differentiation. A new evolution has begun— from CRM to Customer Engagement Platforms (CEP)— and it is transforming customer experiences and driving profitability. This report summarizes the advances in CEPs and how they are poised for change in the face of customer relationships in 2020 and beyond.

Fill the form to get the December 2019 Ovum Report and learn about the evolution of Customer Engagement Platforms and the impact on customer engagement and revenue growth.

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