{"id":20833,"date":"2017-05-08T14:38:26","date_gmt":"2017-05-08T11:38:26","guid":{"rendered":"https:\/\/www.inspark.com\/?p=20833\/"},"modified":"2019-01-11T02:25:48","modified_gmt":"2019-01-10T23:25:48","slug":"mobilike-salesforce-success-story","status":"publish","type":"post","link":"https:\/\/www.inspark.com\/en\/mobilike-salesforce-success-story","title":{"rendered":"Mobilike Success Story"},"content":{"rendered":"[vc_row rt_row_background_width=”default” rt_row_style=”default-style” rt_row_borders=”” rt_row_paddings=”true” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted” bg_type=”image” parallax_style=”vcpb-default” bg_image_repeat=”no-repeat” bg_image_size=”initial” bg_override=”full” type=”vc_default” full_width=”stretch_row” content_placement=”middle” css=”.vc_custom_1467716716170{margin-top: -45px !important;}”][vc_column rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll” offset=”vc_hidden-sm vc_hidden-xs”][vc_custom_heading text=”INSPARK was able to comprehend the business model we had in mind, our current state, and where we wanted to get to” font_container=”tag:h4|text_align:left|color:%23000000″ use_theme_fonts=”yes”][vc_empty_space height=”15px”][vc_custom_heading text=”Volkan Bi\u00e7er, Founding Partner, Mobilike” font_container=”tag:h5|text_align:left|color:%23000000″ use_theme_fonts=”yes”][vc_empty_space][vc_video link=”https:\/\/www.youtube.com\/watch?v=EHW-fFbSS0I” align=”right”][\/vc_column][\/vc_row][vc_row rt_row_background_width=”default” rt_row_style=”default-style” rt_row_borders=”” rt_row_paddings=”true” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column width=”1\/2″ rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_column_text]\n

Tracking and analysis is crucial to Mobilike. It was essential for us to plan ahead through business results analysis by seeing what we were doing.<\/span><\/p>\n

Mobilike, Turkey\u2019s leading company in the mobile advertising industry, was founded by Volkan Bi\u00e7er and \u015eekip Can G\u00f6kalp in 2009. With Turkey\u2019s most expansive mobile advertising network, Mobilike manages a publishing network that accounts for more than 4 billion features a month on smartphones and tablets. It reaches 65 percent of mobile internet users in Turkey through diverse and innovative mobile advertising products.<\/span><\/p>\n

Mobilike was the first company to air rich media and video advertisements on smartphones and tablets in Turkey. With the premium channels, diverse advertising models, and advance technologies it offers, Mobilike can be described as an advertising sales house.<\/span><\/p>\n[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_column_text css=”.vc_custom_1524240050338{margin-right: 20px !important;margin-left: 20px !important;}”]\n

Volkan Bi\u00e7er, Founding Partner<\/span><\/h3>\n

Volkan Bi\u00e7er received his bachelor\u2019s degree in Management Information Systems at Bo\u011fazi\u00e7i University, and his master\u2019s degree at Galatasaray University. He served as Product Manager at Turkcell\u2019s Mobile Marketing and Advertising Department before moving on to Yahoo! He worked as Country Content Manager and Target Audience and Community Manager at EMEA. He currently performs his duties as Mobilike Founding Partner and General Manager as well as MMA Turkey Chairman.<\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row rt_row_background_width=”default” rt_row_style=”default-style” rt_row_borders=”” rt_row_paddings=”true” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_single_image image=”18964″ img_size=”full” alignment=”center”][vc_column_text]\n

For us, crucial parameters included handling business on a cloud-based platform, identifying KPIs, and keeping all data on the cloud. We decided to move a considerably large infrastructure to salesforce.com.<\/span><\/p>\n

Though our area of business is a new one and it\u2019s hard to explain it, it was a great advantage to have an understanding between us and INSPARK. We actively continue to use the automation processes that are implemented during the project without skipping any of them.<\/span><\/p>\n

From initiating the first meeting with customers to closing sales and after-sales activities, we had to start keeping all our data on Salesforce. I actually don\u2019t think this was an easy task. We started off the project in a complex way, but we were really relieved since both parties understood each other and the consultants had a good sense of our needs.<\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row rt_row_background_width=”default” rt_row_style=”default-style” rt_row_borders=”” rt_row_paddings=”true” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_single_image image=”21070″ img_size=”full” alignment=”center”][vc_column_text]\n

Thanks to Salesforce CRM, we track our business processes on a single platform and instantly access any data we wish. It used to be humanly impossible to analyze so much data stored on so many different products. We have solved this problem and began to generate analysis reports.<\/span><\/p>\n

In Turkey, companies may put up resistance to technology investments by saying, \u201cMy business is going well. So why would I need this?\u201d You must see CRM as reinforcing your home\u2019s foundation and structure.<\/span><\/p>\n

We continue to receive post-project maintenance and consultancy services from INSPARK. We discuss and assess any major changes together. The platform\u2019s flexible formation answers our changing needs.<\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row rt_row_background_width=”default” rt_row_style=”default-style” rt_row_borders=”” rt_row_paddings=”true” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_separator style=”style-4″][vc_custom_heading text=”PROJECT DETAILS” font_container=”tag:h2|font_size:20|text_align:left” google_fonts=”font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:400%20regular%3A400%3Anormal”][vc_row_inner rt_row_style=”global-style” rt_row_borders=”” rt_row_paddings=”true” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column_inner width=”1\/2″ rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_column_text]\n

Project:\u00a0<\/span><\/strong>CRM<\/b>\u00a0\u2013 Customer Relationship Management<\/span><\/p>\n

Project Duration:\u00a0<\/span><\/strong>2 Months<\/span><\/p>\n

Corporate Software:\u00a0<\/span><\/strong>Salesforce.com<\/span><\/p>\n

Project Year:<\/span><\/strong>\u00a02014<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″ rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_column_text]Modules \/ Functions:<\/span><\/strong>\u00a0Sales Cloud, Service Cloud<\/span><\/p>\n

Solution:<\/span><\/strong>\u00a0Sales Automation, After Sales Customer Relationship Management<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row rt_row_background_width=”default” rt_row_style=”default-style” rt_row_borders=”” rt_row_paddings=”true” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_separator style=”style-4″][\/vc_column][\/vc_row][vc_row rt_row_background_width=”default” rt_row_style=”default-style” rt_row_borders=”” rt_row_paddings=”true” rt_bg_effect=”classic” rt_bg_image_repeat=”repeat” rt_bg_size=”cover” rt_bg_position=”right top” rt_bg_attachment=”scroll” rt_bg_video_format=”self-hosted”][vc_column rt_wrp_col_paddings=”false” rt_border_top=”” rt_border_bottom=”” rt_border_left=”” rt_border_right=”” rt_border_top_mobile=”” rt_border_bottom_mobile=”” rt_border_left_mobile=”” rt_border_right_mobile=”” rt_bg_image_repeat=”repeat” rt_bg_size=”auto auto” rt_bg_position=”right top” rt_bg_attachment=”scroll”][vc_column_text]\n

As one of Turkey\u2019s prominent cloud computing companies, we offer smart business solutions in line with customer needs and expectations. With 25 years of software implementation and more than eight years of salesforce.com CRM experience, we develop CRM solutions that bring time and cost savings in marketing, sales, and after-sales processes for customers. As a Salesforce Turkey Authorized Seller, the greatest customer reference for us is the fact that more than 350 customers, which have contributed to our know-how, continue to benefit from cloud computing\u2019s advantages at the highest level.<\/span><\/p>\n

The success of CRM projects depends primarily on support from executive management support, and the determination of the project team, and the motivation of employees in the company. In that sense, Mobilike gave flawless support in the Salesforce CRM project.<\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

\u201cINSPARK was able to comprehend the business model we had in mind, our current state, and where we wanted to get to.\u201d<\/p>\n

Volkan Bi\u00e7er, Founding Partner, Mobilike<\/p>\n","protected":false},"author":2,"featured_media":20524,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[405,473,477],"tags":[419,491,487,289,483,412,518],"class_list":["post-20833","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-success-story","category-e-commerce-online-services","category-technology","tag-communications","tag-crm-en","tag-customer-success-story","tag-mobilike","tag-salesforce-en","tag-success-story","tag-volkan-bicer"],"yoast_head":"\nMobilike Salesforce Success Story - Salesforce Turkey INSPARK<\/title>\n<meta name=\"description\" content=\"Mobilike Salesforce Success Story | Salesforce Turkey INSPARK | Customer Relationship Management, Sales and Marketing, SFA.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.inspark.com\/en\/mobilike-salesforce-success-story\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobilike Success Story\" \/>\n<meta property=\"og:description\" content=\"Mobilike Salesforce Success Story | Salesforce Turkey INSPARK | Customer Relationship Management, Sales and Marketing, SFA.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.inspark.com\/en\/mobilike-salesforce-success-story\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce T\u00fcrkiye Yetkili Sat\u0131c\u0131s\u0131 ve \u0130\u015f Orta\u011f\u0131\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-08T11:38:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-10T23:25:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.inspark.com\/wp-content\/uploads\/2016\/06\/mobilike-volkan-bicer.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"850\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Serdar Susuz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Serdar Susuz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.inspark.com\/en\/mobilike-salesforce-success-story\",\"url\":\"https:\/\/www.inspark.com\/en\/mobilike-salesforce-success-story\",\"name\":\"Mobilike Salesforce Success Story - 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